Blog

KINETiQ Digital & RPM International Presentation: Measuring the ROI of Social Media

Posted by on Jun 30, 2016 in Blog Articles | Comments Off on KINETiQ Digital & RPM International Presentation: Measuring the ROI of Social Media

On June 28, 2016, Dawn Wayt and Dan O’Neil of KINETiQ DIGITAL and Alissa Kolark, Digital Marketing Analyst from RPM International discussed measuring social media ROI. Below is the slide deck they presented. To advance the presentation, scroll down on the slide viewer.

John Carcutt Presentation: The Impact of Site Architecture on Search

Posted by on Apr 19, 2016 in Blog Articles | Comments Off on John Carcutt Presentation: The Impact of Site Architecture on Search

On March 31, 2016, John Carcutt presented The Impact of Site Architecture on Search. Within his presentation, he discussed the “value of Schema.” Below you can find John’s full presentation as well links for learning more about Schema as it relates to search. Note: if you click on the full screen view of the presentation, you will be taken to a Microsoft OneDrive page that contains the entire PowerPoint.


View a full screen version of the Presentation

10 Questions With Shurtech Brands’ Nolan Andersky

Posted by on Feb 23, 2016 in Blog Articles | Comments Off on 10 Questions With Shurtech Brands’ Nolan Andersky

In “Ten Questions With…” we get to know digital professionals from the Cleveland area and beyond, as they share their insights about the industry and more. Below, Nolan Andersky, Content Manager at ShurTech Brands, talks about everything from the challenges of measuring digital success to his go-to Cleveland restaurants. Nolan will be delivering his presentation, “Building Consistency and Efficiency in your Content Strategy,” at a Web Association event on Thursday Feb. 25, 2016.  (more…)

Advance your career with networking

Posted by on Nov 2, 2015 in Blog Articles | Comments Off on Advance your career with networking

Advance your career with networking

When I first started my business I was networking like crazy.  Multiple networking events in a single day, followed by lunch and coffee meetings to connect more in depth with other professionals.  As my client list grew, I admit that the amount of time I spent networking slipped significantly.

Even though I love connecting with fellow tweeters and LinkedIn users, you can’t underestimate the power of face to face networking.  I’ve learned to build regular networking into my schedule because making connections and building mutually beneficial relationships is so important.

(more…)