On June 28, 2016, Dawn Wayt and Dan O’Neil of KINETiQ DIGITAL and Alissa Kolark, Digital Marketing Analyst from RPM International discussed measuring social media ROI. Below is the slide deck they presented. To advance the presentation, scroll down on the slide viewer.
On March 31, 2016, John Carcutt presented The Impact of Site Architecture on Search. Within his presentation, he discussed the “value of Schema.” Below you can find John’s full presentation as well links for learning more about Schema as it relates to search. Note: if you click on the full screen view of the presentation, you will be taken to a Microsoft OneDrive page that contains the entire PowerPoint.
In “Ten Questions With…” we get to know digital professionals from the Cleveland area and beyond, as they share their insights about the industry and more. Below, Nolan Andersky, Content Manager at ShurTech Brands, talks about everything from the challenges of measuring digital success to his go-to Cleveland restaurants. Nolan will be delivering his presentation, “Building Consistency and Efficiency in your Content Strategy,” at a Web Association event on Thursday Feb. 25, 2016. (more…)
When I first started my business I was networking like crazy. Multiple networking events in a single day, followed by lunch and coffee meetings to connect more in depth with other professionals. As my client list grew, I admit that the amount of time I spent networking slipped significantly.
Even though I love connecting with fellow tweeters and LinkedIn users, you can’t underestimate the power of face to face networking. I’ve learned to build regular networking into my schedule because making connections and building mutually beneficial relationships is so important.