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September 2018

Lunch & Learn: Separating Your B2B Brand with Craig Coffey – Lincoln Electric

September 20, 2018 @ 11:30 am - 1:00 pm
Tech Elevator Cleveland, 7100 Euclid Ave #140
Cleveland, OH 44103 United States
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$25

Patagonia, Carhartt and YETI are examples of consumer brands that have used brand purpose as a differentiator to separate and even define themselves in a field crowded with competitors. Do these strategies apply only to consumer-oriented brands or can B2B’s employ the same strategies and expect the same results? Find out how welding products manufacturer Lincoln Electric is developing their approach, and find out how a purpose-based marketing effort can resonate with your customers and employees, and set your brand…

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October 2018

Lunch ‘N Learn with Goodyear’s TJ Salopek on Programmatic Advertising

October 25, 2018 @ 11:30 am - 1:00 pm
COSE Headquarters, 1240 Huron Road
Cleveland, OH 44115 United States
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$25

Join TJ Salopek, Interactive Marketing Lead for a discussion around programmatic advertising. TJ has extensive background in the digital industry, including display, programmatic and video strategies. Whether you’re a programmatic pro or are just getting your feet wet, TJ’s presentation will have a little something for everyone. This luncheon will be held from 11:30 a.m. to 1 p.m. on October 25th at the COSE Headquarters in Cleveland. Attendees will be served a boxed lunch with a beverage and dessert. Seating…

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November 2018

Lunch ‘N Learn with Blockland’s Bernie Moreno on Blockchain Cleveland

November 22, 2018 @ 11:30 am - 1:00 pm
COSE Headquarters, 1240 Huron Road
Cleveland, OH 44115 United States
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$25

Beyond functioning as the data backbone for cryptocurrencies, blockchain is predicted to be a key technology disrupter in banking, finance, real estate, healthcare, transportation, travel, security, and IOT. In addition, digital identity and credentialing via blockchain is an area that is already underway in Cleveland. Join us as we engage in a conversation about Cleveland’s blockchain future with Bernie Moreno. Bernie Moreno’s meteoric rise to one of Greater Cleveland’s most successful and admired business leaders began in 2005 with his purchase…

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February 2019

Lunch ‘n Learn – Top Tech Trends For 2019

February 21 @ 11:30 am - 1:00 pm
COSE Headquarters, 1240 Huron Road
Cleveland, OH 44115 United States
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THIS EVENT WAS ORIGINALLY SCHEDULED FOR JANUARY 31ST. It Was Postponed To February 21st Due To Extreme Weather Conditions! Harvard Business School professor Clayton M. Christensen first coined the term disruptive technology in his 1997 best-selling book, "The Innovator's Dilemma." Today, disruptive technology is happening faster than ever. Chatbots, voice search, artificial intelligence and the Internet of Things aren't just far off concepts - they're part of everyday life and growing exponentially.   As digital marketers we need to know…

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March 2019

Lunch ‘n Learn – Content Marketing Strategies For 2019

March 21 @ 11:30 am - 1:00 pm
Great Lakes Science Center, 601 Erieside Ave
Cleveland, 44114 United States
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Jacquie Chakirelis is the Director of Marketing at the Great Lakes Science Center. The GLSC is one of Ohio’s top tourism destinations. Its audience is comprised of school-aged children and their parents, millennials, GLSC members and thousands of tourists who visit Cleveland every year. Her extensive background in digital marketing and content marketing helps her to effectively reach this diverse group. Jacquie will share her ideas on how to engage with multiple audiences and get them involved with your organization…

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