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April 2018

SEO in an AI World

April 25, 2018 @ 11:30 am - 1:00 pm

John Carcutt to Discuss the State of SEO at Web Association Luncheon How does AI impact rankings and search? It’s a question every digital marketer needs to know. Artificial intelligence isrevolutionizing search engine optimization. Instead of a simple formula, it utilizes user experience, big data, and machine learning to produce results that meet user needs more precisely and on the fly. Perhaps no one is more qualified to answer that question than John Carcutt. John will speak at the Web Association luncheon…

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June 2018

Google Partners Webinar

June 20, 2018 @ 11:30 am - 1:00 pm
BrandMuscle, 1100 Superior Avenue East Suite 500
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Join the Web Association at BrandMuscle to learn more about Google's impact on retail.  This is a free event and pizza will be served!  Please RSVP by June 4th.

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July 2018

Summer Hookup 2.0

July 19, 2018 @ 4:30 pm - 7:00 pm
Harry Buffalo, 18605 Detroit Rd
Lakewood, OH 44107 United States
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The Northeast Ohio Web Association invites you to join us after work for some networking, food and drinks with fellow web and digital marketing professionals. Each guest will receive one free drink, appetizers and a chance to win one of our raffle prizes. Guests will also be able to take advantage of Winking Lizard's terrific happy hour pricing. The best part? This event is free!

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September 2018

Lunch & Learn: Separating Your B2B Brand with Craig Coffey – Lincoln Electric

September 20, 2018 @ 11:30 am - 1:00 pm
Tech Elevator Cleveland, 7100 Euclid Ave #140
Cleveland, OH 44103 United States
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Patagonia, Carhartt and YETI are examples of consumer brands that have used brand purpose as a differentiator to separate and even define themselves in a field crowded with competitors. Do these strategies apply only to consumer-oriented brands or can B2B’s employ the same strategies and expect the same results? Find out how welding products manufacturer Lincoln Electric is developing their approach, and find out how a purpose-based marketing effort can resonate with your customers and employees, and set your brand…

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October 2018

Lunch ‘N Learn with Goodyear’s TJ Salopek on Programmatic Advertising

October 25, 2018 @ 11:30 am - 1:00 pm
COSE Headquarters, 1240 Huron Road
Cleveland, OH 44115 United States
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Join TJ Salopek, Interactive Marketing Lead for a discussion around programmatic advertising. TJ has extensive background in the digital industry, including display, programmatic and video strategies. Whether you’re a programmatic pro or are just getting your feet wet, TJ’s presentation will have a little something for everyone. This luncheon will be held from 11:30 a.m. to 1 p.m. on October 25th at the COSE Headquarters in Cleveland. Attendees will be served a boxed lunch with a beverage and dessert. Seating…

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